The AI Executive Edge – AI clarity for leaders who have other things to do.

Everyone’s talking about AI. Nobody’s demonstrating and explaining it in understandable terms.

Your team is nodding about it. Your competitors are moving ahead with it. And somewhere in the back of your mind, you know you need to get your arms around this AI thing – you just haven’t found anyone who could demonstrate and explain it for your world in a way that actually makes sense.

That’s exactly why I wrote this book.

Who I Am
I’m Richard Erschik. I spent 22 years as a founder, president, and CEO of an international marketing services company in the trade show industry, generated more than $10 million in sales, and went on to train over 45,000 professionals worldwide. I’ve walked in your shoes and sat in your chair. I know what it’s like to make payroll, lead people through change, and not have time for anything that doesn’t move the needle.

That was all back then. Now, at 80 , I taught myself AI — Not because someone told me to. But because I saw how it could have helped my company and wanted to understand it before I started teaching it to others.

Today I work with CEOs and senior managers — personally here in Southwest Florida, and virtually with companies around the world — and I give them something most AI conversations and presentations never deliver: plain English, practical examples, and clarity with zero tech jargon.

What the Book Covers
No hype. No fear. No fluff.

The AI Executive Edge walks you through what AI actually is, what it isn’t, where it can help your business right now, and where it can hurt you if you’re not paying attention. It’s written CEO to CEO. Short chapters. Real talk. Practical from page one.

Get Your FREE Copy

The AI Executive Edge is available for purchase on Amazon in paperback and Kindle formats — and it’s yours for FREE right here.

Send your name and email address (phone optional) to me at richard@techtutorusa.com, Just say BOOK and I’ll send it to you directly as a PDF. No sales pitch. No follow-up sales funnels that drive you crazy. No email sequence designed to wear you down. No pop up every time you look at your phone. Just the book – and I won’t bother you again unless you contact me and want to go deeper.

If You Want to Go Deeper…
The book lights the fuse. If you want to take it further — or just one-on-one — I’m available.

One learning session via Zoom. 60 to 90 minutes. In person if you’re in Southwest Florida. Virtual if you’re anywhere else in the world.

Here’s What a Typical Learning Session Looks Like.
I walk you through a “live” conversational online PowerPoint presentation in Zoom — real information, real examples, real demonstrations of AI and ChatGPT in action. Not theory. Not a lecture. A one-to-one conversation with slides. You’ll see exactly what these tools are, how they work, and where they fit in business and a company like yours. Q&A along the way if you like. By the time we’re done you’ll have a clear picture and a foundation you can actually build on.

One learning session is $795. No retainer. No long-term commitment. No consultant double-talk. You/we can do it in the evening if you like, or, when you’re on the road.

To schedule an information and learning session, call or text: 630-642-6500 Or email: richard@techtutorusa.com

This is former CEO to CEO. Plain English. Casual conversation. Q&A. No Tech Jargon. “It’s time to get your arms around this AI thing.”

You can buy The AI Executive Edge on Amazon in Paperback ($12.99) and Kindle ($0.99) — but it’s yours free here for the asking.